Sports Direct Football celebrated their football preseason with #thewarmup event at Kachette with support from Innovision events. SD Football invited their all star player lineup and industry influencers to commemorate a pre-season warmup party which included personalised screen printed shirts, cocktails, football and FIFA gaming on Sega and PS4 consoles, DJ's and grime performer DdoubleE performing a live set. Video via @sportsdirectfootball.

Shoreditch London regularly host events for leading sport and fashion brands. Bring your brand to our popular Old St venue Kachette. check available dates and book a site visit on 020 7033 9006.